Choice Hotels Launches New Nationwide Advertising Campaign - News - HSMAI
Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International
Choice Hotels Launches New Nationwide Advertising Campaign
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ROCKVILLE, Md., Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel franchisors, today launched a nationwide, multi-media creative advertising campaign featuring the tagline \"Our Business is You.\" The campaign leverages the consumer truth that \"business\" can be defined broadlyfrom meeting with clients to planning a family reunion.

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