2018
July
Who Do Chief Revenue Officers Think Is a Visionary?2017
November
The Role of Revenue Management Professionals in AutomationSeptember
The Challenges and Opportunities for Hotel Revenue Management Today, From HSMAI ROC 2017May
The Convergence of Revenue Management and Digital Marketing A paradigm shift: demand creation & demand managementJanuary
What Does 2017 Hold For Sales, Marketing, and Revenue Optimization Professionals?2016
July
Chief Revenue Officer Insights: The Management Company PerspectiveJune
Think of inventory as a precious asset v. a perishable commodityDiscovering Issues Impacting Performance
Leveraging technology and online channels to reach meeting planners
April
Key Elements of ReportsKey Metrics of Success
March
Groups & Total Hotel Revenue Management Data Visualization DemystifiedFebruary
Understanding Ancillary Revenues by Segment2015
December
16 for '16: Predictions for the Year AheadJune
How guests choose hotels during online booking Chief Revenue Officers On: The War on Talent, Technology, and TimeDriving Revenue Through Digital and Social
March
Revenue Management Incentive Plan DesignFebruary
Reservations Staff is Key to Diving Direct Channel BookingsJanuary
Key Areas to Watch for Revenue Management in 2015 Sales, Marketing and Revenue Management in 2015: What to Watch2014
November
Through the Looking-Glass: The Revenue Manager's Adventure into Sales & Marketing Revenue Management for the Busy ExecutiveOctober
Commercial Revolution – An Era of Opportunity for Revenue LeadersSeptember
Ten Surprising Trends in Revenue ManagementJuly
CRME Spotlight Interview: Scott PusilloUpselling with Mobile
June
Attracting The Right Mix of Business CRME Spotlight Interview: Kent DuncanCurrent Group Decision Processes
May
CRME Spotlight Interview: Chinmai Sharma Total Customer Segment Profit OptimizationApril
To remain profitable, a new revenue strategy is neededMarch
Revenue Management Recommended Reading Resources Moving to Dynamic PricingJanuary
What to expect from 2014: A view from the HSMAI Revenue Management Board What Lies Ahead for Sales, Marketing, and Revenue Management in 2014: Integration is Key2013
November
Revenue Management – The Road to CEOSeptember
Take it Further…Total Hotel Revenue ManagementJuly
Testing v. Shooting in the DarkAsk HSMAI Insight: Fostering Collaboration Between Sales & Revenue Management
A collection of HSMAI resources geared toward this hot topic.
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June
The Evolving Dynamics of Revenue Management Case Study: Departmental Organization
Excerpted from The Evolving Dynamics of Revenue Management, published by the HSMAI Foundation
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May
The Pricing Puzzle: Putting the Pieces Together How Effective is Your Revenue Meeting? Finding an Optimal Pricing Approach The Evolving Dynamics of Revenue Management Case Study: Forecast For Different ObjectivesExcerpted from The Evolving Dynamics of Revenue Management, published by the HSMAI Foundation
April
Social Media and its Growing Importance to Revenue Management The Evolving Dynamics of Revenue Management Case Study: Total Hotel Revenue ManagementExcerpted from The Evolving Dynamics of Revenue Management, published by the HSMAI Foundation
Data transformation key for revenue managersTop 10 Reasons to Attend the 10th HSMAI Revenue Optimization Conference (ROC)
March
The Evolving Dynamics of Revenue Management Case Study: Strategic PricingExcerpted from The Evolving Dynamics of Revenue Management, published by the HSMAI Foundation
Taming the Wild West of Revenue Management The Evolving Dynamics of Revenue Management Case Study: Forecasting AccuracyExcerpted from The Evolving Dynamics of Revenue Management, published by the HSMAI Foundation
February
The 3-C’s of Revenue Management Education Top Revenue Management Initiatives to Drive Performance in 2013The Evolving Dynamics of Revenue Management Case Study: Discounting
Excerpted from The Evolving Dynamics of Revenue Management, published by the HSMAI Foundation
The Evolving Dynamics of Revenue Management Case Study: Ancillary Revenues
Excerpted from The Evolving Dynamics of Revenue Management, published by the HSMAI Foundation
January
STR Lodging Industry Overview, January 2013
Presentation by HSMAI Americas Board Member Chris Crenshaw, Vice President Strategic Development, STR, at the HSMAI South Florida January meeting.
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2012
December
Top 10 Things You Should Know From "Distribution Channel Analysis: A Guide For Hotels"Groundbreaking report from AH&LA and STR, published by the HSMAI Foundation
Keeping Up With Revenue Management Trends – Prepare Your Strategy for What’s Next!A look at what trends will continue or emerge in revenue management in 2013.
November
From Math to English: The RM Guide to Getting Everyone On BoardSuccessful leadership in revenue management requires you to break down math into clear metrics in order to persuade your audience of the value of the data.
October
Business Acumen will Lead Hotels to Total Hotel Profit OptimizationHSMAI New York Chapter Revenue Management Insights 2012
Analysis of current revenue management challenges and opportunities from Beverly Ramsook, VP, Revenue Management & Distribution, Dehihan, presented at the HSMAI Greater New York Chapter September 2012.
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Emerging, evolving channels could benefit ADRSeptember
Centralized vs. Property Revenue Management, A Growing Opportunity Optimizing DIDO (Data In Data Out) Understanding and Optimizing the Distribution Landscape: Dig Deeper for the Big WinsAugust
The Ever Evolving Distribution Landscape – A Focus on Emerging Channels Starting Down the Road to Total Revenue ManagementCindy Estis Green on Optimizing Your Distribution
May
Thinking out of the BoxApril
An Accurate Forecast May Not Be EnoughMarch
The Secret Pricing Formula that You Should Know!February
Revenue Management Core Competencies for Success Top Revenue Management Initiatives for 2012 Top Revenue Management Initiatives for 20122011
December
The Future is Now Revenue Management Leaders Identify Opportunities & Challenges for 2012 Navigating the Distribution LandscapeOctober
Elevating the Role of Revenue ManagerSeptember
The Hotel Value PropositionAugust
Getting the Most Out of the Data You HaveJuly
You Can't Manage What You Can't Measure -- Measuring Your Success in Revenue ManagementMay
Who are my "true"competitors?April
Revenue Management for the Independent Hotel: Making the Most of Your ChannelsMarch
Business Intelligence in Hotels: A Teenager Seeking Its IdentityFebruary
Revenue Management for Today & Tomorrow: 10 Questions to Consider2010
December
Best Practices for Your Online Distribution & Marketing Strategy
By Jay Hubbs, Director Hotel Supplier Relations, Expedia Partner Services Group / Hotwire and member of the HSMAI Revenue Management Advisory Board
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November
Focus on ProfitOctober
Hospitality Market SegmentationSeptember
Revenue Management: Shift from Analyst to StrategistAugust
Mining Loyalty GoldJuly
Using Data to Drive Revenue Management Decision MakingJune
How do I find the "PERFECT" transient price?May
Pricing and Hotels
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Internet Marketing Made Simple: A Guide for Revenue Managers Revenue Management Automation: Luxury or Necessity?April
Video Interview with Kathleen Cullen: The Evolving Dynamics of Revenue Management
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Selling Value Over Price Taking Advantage of Competitive Intelligence Tools -- Does your hotel have a competitive intelligence champion? Career Path of the Revenue ManagerMarch
How about a "race to the top" for 2010-2011? Total Revenue ManagementFebruary
Summary: Communicating Revenue Management Strategies to Owners Communicating Revenue Management Strategies to All Key StakeholdersJanuary
Top 10 Revenue Management Opportunities for 2010
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Top 10 Revenue Management Best Practices
Key Points Summary - Top 10 Revenue Management Best Practices
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Top 10 Tips for Maximizing 3rd Party Internet Opportunities
Key Points Summary - Top 10 Tips for Maximizing 3rd Party Internet Opportunities
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2009
December
Breaking down demand and ADR for the rest of 2009 | By Mark V. Lomanno
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