- Inspire Marketing - HSMAI
Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International

Sales & Marketing Blog Posts

Why the Obsession Over Hotel Logos? | skift.com - Travel Services — May 22, 2019

Turns out a lot of thinking goes into the color palette of luxury hotels, and there's a good reason why so many use black, gold, and blue.

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Navigating Cruise Sales Is Sink or Swim for Travel Advisors | — May 22, 2019

With more cruise choices than ever before, there are plenty of opportunities for travel advisors to boost earnings from cruise sales. Doing so, however, means taking a proactive approach to education and customer service.

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Skift Forum Asia: Fosun Tourism CEO on Creating the Foliday Brand | skift.com - Travel Services — May 21, 2019

Fosun has quietly integrated the companies it has either invested in or bought into its Foliday ecosystem, with the plan to manage and control every stage of the tourism experience.

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Mexico Tours and Activities Operators Feel the Pain of Tourism Board Demise | skift.com - Travel Services — May 21, 2019

Cuts to the Mexico Tourism Board are having an immediate impact on local operators in some of the country's most popular tourist destinations. A lack of marketing resources is especially difficult for some of the country's smallest and often most alluring places.

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Travel Advisors Find Already-Complex Cruise Bookings Are Getting Even Harder | skift.com - Travel Services — May 21, 2019

This might be the best time in history for travel advisors to sell cruises, but it's also the most complex. Those who take time to know the growing array of cruise choices and focus on the high end of the market are the most likely to succeed.

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The Story Behind the Color Choices of Luxury Hotel Logos | skift.com - Travel Services — May 21, 2019

When it comes to designing logos, luxury brands are generally risk-averse. That's even the case in the hospitality industry, where brands are always trying to promote their singularity. The names may change, but the colors stay the same.-

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How Sabre Is Tackling Its Airline Tech Challenges | — May 21, 2019

Sabre has sold operational tools to airlines for years, but the business unit became complacent. CEO Sean Menke has revved up the travel tech company's metabolism. But it will take at least a year for his turnaround to kickstart renewed revenue growth in this unit.

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Homesharing Will Take a Bigger Bite of Hotel Market Share: New Skift Research | — May 21, 2019

As one of the largest travel sectors, accommodations will continue to grow as travel becomes an even more integral part of consumer lifestyles. Yet it remains to be seen if the disruption from alternative accommodations will fundamentally shake up the entire sector.

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New Loyalty Partnerships Launch Between Hilton and Lyft, Alaska and El Al | — May 21, 2019

For those still loyal to the travel industry, a new spate of partnerships will now make it easier to earn miles and points across airlines, hotels, and shared cars. And with zero barrier to entry, some passengers may find a windfall.

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SkyTouch integrates with TravelClick's iHotelier CRS | Hotel Management — May 21, 2019

The central-reservation system interface enables hoteliers to maximize revenue and maintain guest relationships.

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