- Inspire Marketing - HSMAI
Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International

Sales & Marketing Blog Posts

How to Use Messaging Apps to Engage Your Restaurant's Customers | Modern Restaurant Management — July 21, 2019

Today, restaurants can't survive without a mobile marketing strategy. Among thousands of different tactics, messaging apps offer unparalleled reach and success. Deloitteclaims 40 percent of frequent restaurant visitors prefer to order online. In the same study, online customers were willing to spend up to 26 percentmore than those that dine-in.

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As Low As S$200 For Direct, Round Trip Flights: Cheap Destinations for Your Singapore's National Day Long Weekend | Travel Editor's Desk by wego — July 21, 2019

A four day long-weekend awaits Singaporeans in the month of August! With National Day and Hari Raya Haji falling with a weekend in-between, the days from 9-12 August present a great window to skip town for a short-trip away.

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New Lionsgate Indoor Park in China Has a Hunger Games Theme for Adults | — July 20, 2019

Props to Lionsgate World for inventing a theme parks aimed at a date night crowd rather than kids. Guests can flee murderous wasps themed after the popular Hunger Games books and shows. Hopefully they can have fun without forming any murderous love triangles.

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The Suite Spot for Family Travel: Development Insights for Attracting Summer Travel Demand | — July 20, 2019

As a hotel development consultant, my work experience offers my family some helpful insight, and plenty of annoying hotel-geek commentary, in planning our stays and my experience as a family traveler also informs my consulting perspective and helps provide a real-world basis for the advice I provide to clients.

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New SFO Terminal Gives Planners More Travel Love | Smart Meetings — July 19, 2019

A look inside the new $2.4 billion Harvey Milk Terminal 1 at SFO, which opens on Tuesday and features a modern, locally sourced experience.

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Personalization strategy 101: A crawl, walk, run approach | — July 19, 2019

Two-thirds of customers could not recall when a brand last exceeded their expectations -- yet 87% of marketers think they are delivering engaging customer experiences. A three-part personalization strategy for how marketers can start to close that gap.

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The personalized CRM: Why current tools aren't giving sales reps the insight they need, and how an improved CRM changes the game | — July 19, 2019

Traditional CRMs haven't kept pace with the changing buying process. A look into how current tools are failing, and how a more personalized CRM improves insights.

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Maximizing your TravelAds Outcomes with Planning | Expedia Media Solutions - Blog — July 19, 2019

From quaint, boutique hotels to sleek high rises, today's traveler has no shortage of lodging options. Global hotel inventory has boomed in the last decade, growing 18 percent from 2008 to 2018. While capturing the attention of travelers in a saturated market is increasingly challenging, successful hotel marketers and revenue managers are still able to stand out against the competition.

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Tips for Charging Your Electronics While Traveling | — July 19, 2019

The only thing worse than forgetting your personal electronic device when you travel is not having a place to charge it. In my experience with hotels overseas, it can be difficult to find more than one electric outlet or plug for your phone or laptop.

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TripSource App Update Coming | Business Travel News (BTN) — July 19, 2019

A new version of the TripSource mobile app will launch this month.

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