Knowledge Center - HSMAI
Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International

knowledge center - fueled by the HSMAI Foundation
About the Knowledge Center

The Knowledge Center, which is the succesor to HSMAI's eConnect, is your source of insights to fuel sales, inspire marketing, and optimize revenue. Fueled by the HSMAI Foundation, here you will find articles, presentations, templates, multimedia, and much more from HSMAI and industry leaders. Many of the Knowledge Center resources are offered exclusively to HSMAI members.

Knowledge CenterA Guest-Centric Future Powered by AI: Taking Guest Relationships to the Next Level | By Raj Singh, December 13, 2018

Leisure travelers love to wait in lines, on-hold on phone calls, and spend a bunch of time on their device of choice researching and booking reservations, excursions, airport transfers, right? No, of course not! And yet, think about many of today's initial arrival and subsequent hotel guest experiences: Guests who have to wait in line to check in. Who arrive in their room and perhaps find some amenities missing or extras desired. Who have to navigate an imperceptibly-small, under-detailed rendition of the property's map to determine how to get where they want to go. And who, before they even begin to enjoy their vacation time, feel the urgency to book their dinner reservations just so that they have the peace of mind of during their stay.

 
HSMAI 2016 Revenue Management Insights

RM Video 1

 
Anatomy of an Adrian Award

 

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