Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International

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Through a partnership with The Salesman's Guide, qualified* HSMAI members receive a complimentary personalized search of at least 100 meeting planners per year. Also, all HSMAI members and exhibitors at HSMAI’s MEET events will receive a 10 percent discount on additional searches and on all Salesman’s Guide products and services.

HSMAI has partnered with The Salesman’s Guide® to co-brand - the largest online source of qualified meeting and event buyers. Hospitality sales and marketing professionals visiting the site can search a database of more than 50,000 meeting planner contacts online to create a customized list. Qualified planners can be segmented by: Geographic Location, Meeting Location, Group Size, Type of Facilities Required, and Speakers/Entertainers Hired. 

The database is segmented four ways, allowing sales and marketing executives to target the market that most satisfies their needs. Meeting planners listed are categorized by corporations, associations, medical groups, and religious organizations, and are guaranteed to be accurate. The Salesman's Guide® editorial staff conducts extensive research to confirm every listing, including mailing address verification, Internet research, third-party databases, and confirmation calls to the listees. The listings are verified for deliverability at least once every three months, and postal deliverability is guaranteed.

To take advantage of these member benefits, follow these steps:

1. Go to,
2. Search the database of more than 50,000 qualified meeting planners.
3. In the shopping cart, sign in using your member only login in to receive your free listings and/or your 10% discount on any purchase.

* All new, renewing or current HSMAI America Region members, with the exception of students and faculty members, are eligible for the 100 free listings annually.  Maximum number of complimentary listings per company or business is 1000 in each calendar year. 


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