membership - HSMAI
Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International

We know you're looking for a banquet of resources, and we're right there, feeding you the latest industry trends and connecting you with customers. You're thirsting for knowledge, and we're your mini-bar of education, filled with peer interaction sessions and industry certifications. You're ready to pick up the phone and make the right connections, and we're your direct line to industry insights, regional and national networks, and a whole database full of opportunity. We're hsmai, and trust us, you'll enjoy your stay.

See how HSMAI members are connecting with benefits to help them fuel sales, inspire marketing, and optimize revenues.

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HSMAI Member Categories and Benefits

The following member categories and benefits apply for:

  • HSMAI Americas Region – Residents of North and South America
  • HSMAI Asia Region – Residents of all Asia Pacific countries, click here for information and pricing on joining HSMAI Asia Pacific.
  • HSMAI Middle East – Residents of all countries in the Middle East
  • HSMAI Europe Region, residents of all European countries, click here for information and pricing on joining HSMAI Europe. 
  • Global At Large – Residents of countries not located in the Americas, Europe or Asia regions

Organizational Membership

A new option for membership in HSMAI is available for 2018: Organizational Membership. Organizational Membership is designed for companies (hotel brands, ownership groups, hotel management companies and partner companies) who have ten or more associates in the corporate office who wish to engage in HSMAI at programs specially curated for corporate professionals.  The individuals and the company are able to select from a wide range of packaged benefits.

Most unique and valuable is the opportunity for corporate representatives to engage face-to-face and virtually with their peers from other Organizational Member companies. It is a rare and unique  opportunity to connect with contemporaries around emerging issues and growing trends across hotel sales, marketing, and revenue management –– resulting in invaluable insights that can help them and their companies lead through the most critical business concerns that hotels are, and will be, dealing with.

Learn more about Organizational Membership, or contact Stacy Gleason @

Hotel/Associate Membership

Key Benefits:

» A Competitive Edge: Weekly Insights from sales, marketing, and revenue optimization experts 

» Tools & Insights: Free members-only access to the HSMAI University webinar archives

» Marketing Intelligence: Best practices and case studies from the industry's top marketers 

» Industry Discipline-Specific Education: Exclusive access to extensive online Knowledge Center resources  

» Peer Network: Local, national and international contacts 

» Significant savings: Special member pricing on all HSMAI programs, events, and publications 

Investment: $385/year*


Partner/Supplier Membership

Key Benefits:

» A Competitive Edge:  Customer market and business knowledge from HSMAI programs and publications to build your business strategy and opportunities     

» Business Development:  Networking & relationship building with customers and potential customers

» Tools & Insights: Free members-only access to the HSMAI University webinar archives

 » Leadership Opportunities: Development of today and tomorrow's industry leaders through participation in chapter boards, executive advisory boards and committees      

» Speaker & Sponsorship Opportunities: Thought leadership, branding and product support through participation at national and chapter educational programs

» Industry Discipline Specific Education: Exclusive access to extensive online Knowledge Center resources

» Peer Network: Access to HSMAI members worldwide   

» Significant savings:  Special member pricing on all HSMAI programs, events, and publications 

Investment: $415/year*


Student Membership

Key Benefits:

» A Competitive Edge:  Industry contacts, business experience and key industry knowledge to build job opportunities and a successful hospitality future

» Expanded Curriculum:  HSMAI programs and education that will compliment academic learning   

» Leadership Building Experience:  A way to learn how to be a better leader by being a leader in your local  HSMAI chapter or in your collegiate chapter  

» Mentoring:  Connect with today's industry leaders through chapter and program participation

» Industry Experience:  Internships, job fairs, and participation in HSMAI chapter boards and programs  

» Scholarship Opportunity:  Scholarship opportunities offered annually by the HSMAI Foundation

» Industry Discipline Specific Education:  Exclusive access to extensive online Knowledge Center resources

Investment: $70/year



Faculty Membership

Key Benefits:

» Research Presentation & Publication Opportunities: International exposure for faculty and PhD Candidate research

» NEW! Peer Network: Launching in September 2018, HSMAI will host an Online Community Center and monthly, virtual Faculty Best Practices Exchanges that allow faculty to collaborate with each other, and with leading industry professionals

» NEW! Industry Network: Access to industry practitioners – locally and globally – who have opted in to be leveraged by faculty for internship, externship, and research opportunities, and recruited as guest speakers to bring classroom concepts to life

» Resources to Expand Curriculum: Free members-only access to the HSMAI Knowledge Center, Adrians Awards Winners Gallery, and HSMAI University webinar archives – all full of cutting-edge case studies, publications, news, and insights to support and compliment academic course work

» A Competitive Edge: Weekly Insights from sales, marketing, and revenue optimization experts

» Local Education to Stay Up-to-Date: HSMAI chapters throughout North America produce more than 300 face-to-face education programs annually addressing the industry’s most pressing issues

» Leadership Opportunities: Members may serve on local HSMAI chapter boards, sponsor collegiate chapters on campus, and apply for seats on HSMAI’s advisory boards

» Complimentary Registrations: Attend the annual Faculty Revenue Management Roundtable the day before the Revenue Optimization Conference (ROC), Research-in-Action programs, and VIP receptions at HSMAI conferences

» Significant Savings: Faculty (and student) members get a 50% discount on all HSMAI publications, and national events (like the Revenue Optimization Conference)

Investment: $100/year



» HSMAI and MPI Dual Membership


* Discounts available for multiple members from the same address, two-year memberships, and corporate memberships


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