Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International
sbe and Abercrombie & Fitch sign global partnership
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sbe, the leading lifestyle hospitality company, announced today an exclusive partnership with specialty retailer Abercrombie & Fitch, a division of Abercrombie & Fitch Co. (NYSE: ANF). The partnership will integrate the iconic apparel brand with global sbe properties through a series of bespoke co-branded events and pop-up shops at selected properties. Additionally, members of the A&F Club, the brand's loyalty program, will be rewarded with special benefits across sbe's hotels, restaurants and entertainment venues.

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