Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International

knowledge center - fueled by the HSMAI Foundation
About the Knowledge Center

The Knowledge Center, which is the succesor to HSMAI's eConnect, is your source of insights to fuel sales, inspire marketing, and optimize revenue. Fueled by the HSMAI Foundation, here you will find articles, presentations, templates, multimedia, and much more from HSMAI and industry leaders. Many of the Knowledge Center resources are offered exclusively to HSMAI members.

Knowledge CenterWhat Travel Marketers need to know about Local Search and Mobile | By Alicia Whalen, June 23, 2017

Over the past decade, nothing has impacted travel buying more so than search and consumer access to mobile devices. Now more than ever before, the customer buying journey has changed due to increased mobile use, both in travel planning, and while in destination. As a result, the playing field has been leveled for local operators against the big brands and online travel suppliers, who have dominated search for the past decade.

 
HSMAI 2016 Revenue Management Insights

RM Video 1

 
Anatomy of an Adrian Award