Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International

knowledge center - fueled by the HSMAI Foundation
About the Knowledge Center

The Knowledge Center, which is the succesor to HSMAI's eConnect, is your source of insights to fuel sales, inspire marketing, and optimize revenue. Fueled by the HSMAI Foundation, here you will find articles, presentations, templates, multimedia, and much more from HSMAI and industry leaders. Many of the Knowledge Center resources are offered exclusively to HSMAI members.

Knowledge CenterHow You 'Engage' with Guests on their Mobile Devices will Determine Your Hotel's Failure or Success, October 28, 2014

There was a time when a website was viewed as nothing more than a digital brochure. Hoteliers had one goal: putting heads in beds. They approached website development with a \"take it or leave it\" attitude, mostly because they lacked the human resources and knowledge base to execute it. There was also the uncertainty that guests -- whomever they were and wherever they came from -- would even use it to find your hotel; after all, travel agents were being paid to drive traffic to the hotel, right? The year was 1999.

 
HSMAI Foundation Leadership Insights Interview

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HSMAI Adrian Awards Winner Case Studies 2013

adrian case stody cover 2013