Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International

knowledge center - fueled by the HSMAI Foundation
About the Knowledge Center

The Knowledge Center, which is the succesor to HSMAI's eConnect, is your source of insights to fuel sales, inspire marketing, and optimize revenue. Fueled by the HSMAI Foundation, here you will find articles, presentations, templates, multimedia, and much more from HSMAI and industry leaders. Many of the Knowledge Center resources are offered exclusively to HSMAI members.

Knowledge CenterSEO is a Journey, Not a Destination: How to Implement an Ongoing SEO Strategy and Maximize Website Revenue, August 19, 2014

For years now hotel marketers have claimed that search engines are on the way out as a viable marketing and distribution channel in hospitality. These claims, of course, have been followed with boasts of 'the next big thing' to save hotel distribution from social media to the mobile channel and wearable devices.

 
HSMAI Foundation Leadership Insights Interview

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HSMAI Adrian Awards Winner Case Studies 2013

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