Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International

knowledge center - fueled by the HSMAI Foundation
About the Knowledge Center

The Knowledge Center, which is the succesor to HSMAI's eConnect, is your source of insights to fuel sales, inspire marketing, and optimize revenue. Fueled by the HSMAI Foundation, here you will find articles, presentations, templates, multimedia, and much more from HSMAI and industry leaders. Many of the Knowledge Center resources are offered exclusively to HSMAI members.

Knowledge CenterSay This, Not That: Customer Conversations | By Jana Love, September 29, 2016

Always strive to get the customer to talk, because that's where you will learn the most and learn how to respond the best. A good way of engaging with customers that keeps the conversation going is by making sure that you ask questions. Just rememberyou're not here to shine your light of knowledge on him/her, but instead to teach him/her how to go through the issues they are encountering in the easiest way possible.

 
HSMAI 2015 Industry Insights

RM Video 1

 
Anatomy of an Adrian Award

 
Ro2Win