About the Knowledge Center

The Knowledge Center, which is the succesor to HSMAI's eConnect, is your source of insights to fuel sales, inspire marketing, and optimize revenue. Fueled by the HSMAI Foundation, here you will find articles, presentations, templates, multimedia, and much more from HSMAI and industry leaders. Many of the Knowledge Center resources are offered exclusively to HSMAI members.

When More is More: Exploring Upselling as a Sales & Marketing Tactic, June 12, 2014

HSMAI and Nor1 white paper exploring how hotel marketers can explore ways to gain additional revenues from key features of their properties, written by Tim Peter