Hospitality Sales and Marketing Association International
Hospitality Sales and Marketing Association International
 
Hospitality Sales and Marketing Association International
Hotel Digital Marketing Benchmarks

Access the power of benchmarking in your quest to understand the performance of your digital marketing, and your position within the industry. HSMAI’s Digital Marketing Benchmarks, a project of HSMAI’s Digital Marketing Council, will help you gauge your competitive position on a wide variety of topics that are top of mind for all hoteliers in today’s fast moving environment.

If you are a hotelier, please participate in the HSMAI Hotel Digital Benchmarks surveys. If you are an agency representative, please encourage your clients to participate.

  • The results will help you develop resource allocation strategies that drive revenue and profit.
  • All data collected will be kept strictly confidential, with all reports being an aggregation of the total survey responses.

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