HSMAI

 



Launched in 1996, HSMAI University is the most comprehensive and ambitious initiative in the realm of education for sales and marketers of hospitality and travel to-date, entailing a wide-ranging schedule of course offerings and learning experiences in public venue, private label and online formats.

Programs offer specialized content to help you fuel sales, inspire marketing, and optimize revenue. Every aspect of the content and support material included in the HSMAI University program has been specifically designed and developed for those involved in sales, marketing, and revenue management, including an inventory of subject matter appropriate to individuals with responsibilities ranging from entry-level to advanced.

HSMAI University Webinars

2012 Revenue Management Webinar Series

Dates: Feb. 21 - December 18, 2012
This 10-part webinar series, presented in conjunction with HotelNewsNow.com and STR, and brought to you by HSMAI University and HSMAI’s Revenue Management Advisory Board, will explore the top issues in revenue management in 2012 and offer effective strategies and tactics to increase your organization’s ROI.

View the Webinar Archives

 

Watch whenever you want!  Chat with presenter after webinar!
Registrants are invited to watch a free recording of the program in the 30 days following the webinar, so if you cannot make the live presentation, you can still watch it at your leisure, or share it with your colleagues.  You may also join an online chat with the presenter after the webinar and ask questions of the speaker and/or your fellow attendees. 

 

 

What you can expect from an HSMAI University Webinar

 

 

Watch a sample webinar from the HSMAI U 2010 webinar series on revenue management.

 

HSMAI University Audio

Tune in to hear insights from hospitality industry leaders on the latest sales & marketing topics.

MP3  Maximizing Your Video Assets
Emily Smith, YouTube Specialist for the Travel Vertical, Google, interviewed by David Atkins, Principal, Digital DNA Infusion, and leader of HSMAI’s Digital Strategy For Travel Marketing and Distribution Workshop

MP3  Insights from Jonathan Tisch on The New Normal for the Meetings Industry
HSMAI's Affordable Meetings National keynote speaker Jonathan M. Tisch, Chairman & CEO, Loews Hotels, Co-Chairman of the Board & Office of the President, Loews Corporation, interviewed by HSMAI President & CEO Robert A. Gilbert

MP3  Making Meeting  Magic Happen and Getting Champagne on a Beer Budget
HSMAI's Affordable Meetings speaker Vicky Betzig, CMP, President/Owner, Meetings Industry Consulting, interviewed by HSMAI Vice President Juli Jones

MP3  Search Engine Optimization and Social Media: The Impact on Event Marketing
HSMAI's Affordable Meetings speaker and Founder, Gammet Interactive, David Serino, interviewed by HSMAI Vice President of Communications, Jason Smith  

MP3  Getting More Done: A Conversation With The Email Coach
HSMAI's Affordable Meetings speaker and CEO, Cohesive Knowledge Solutions, Inc., Mike Song, interviewed by HSMAI Executive Vice President Fran Brasseux  

MP3  The Bad News and Good News About Hospitality Today
HSMAI Marketing Review contributor and one of the world's foremost futurists Marvin Cetron, Ph.D, interviewed by HSMAI President & CEO Robert A. Gilbert  

MP3  The Convergence of Revenue Management & Internet Marketing
Bill Carroll, Cornell University, interviewed by HSMAI President & CEO Robert A. Gilbert 

 

 

 

Upcoming sessions:

Session 1 – Feb. 21, 2012 - Core Competencies in RM
Session 2 – March 27, 2012 - Pricing - When & Why/Discounting
Session 3 – April 24, 2012 – Impacting Your Forecast

 

HSMAI University Webinars are recorded and archived. To learn more and purchase archive copies, please click here. 

What people are saying about HSMAI University Webinars:

From Twitter:
“I am going to pass this along to our DOS thanks! HSMAI webinars are AMAZING! I take a lot of the rev. mgmt ones and marketing.”

From emails to HSMAI University from viewers:
“I thoroughly enjoyed the program -- it was beyond my expectations!”

“I find more value with my HSMAI membership than with any other professional organization I have ever been affiliated with. The HSMAI University educational programs have been most helpful to my associates and me. Your organization is a wonderful resource for the hospitality industry.”

From webinar evaluations done by viewers:
“EXCELLENT presentation. Learned a LOT. Thank you!”

“Extremely efficient and valuable -- the whole event was excellent.”

“Good info, practical, affordable things to be thinking about implementing.”

“ I have been doing government travel for 15 years and this has some very valuable resources that I had not seen before.” [about a webinar on accessing resources for securing government business]

For More Information
* For general inquiries regarding registration and program development ideas, please contact Kathleen Tindell, CHSC, Program Manager, HSMAI/HSMAI University, at ktindell@hsmai.org or 703-506-2010.

* For partnership opportunities in conjunction with the Webinars, please contact Tara Miller, 703-506-3274, or tmiller@hsmai.org. To download a copy of the partnership order form, click here.